Growing Core Deposits

CANCELLED Thursday, December 5, 2019 9:00am – 4:00pm

Program Overview

With loan prospects heating up, you may have to look at increasing deposits. It’s been a while since we have had to look at deposit growth.  How do you do that?  This entertaining and fact-oriented seminar will show you how to develop the best approach to set the conditions for increasing deposits, and the best tips for making deposit gathering beneficial for the customer and fun for the banker.  We will reveal what drives the customer and what is the real motivation, plus look at what the next logical product the customer or prospect is willing to buy.


  • The bank atmosphere and a “helpful, advisory” philosophy
  • Helping the customer save
  • Customer acquisition
  • Cross-selling
  • Next logical product
  • Your best customers
  • Cash management
  • Remote deposit
  • Checking strategies
  • Killer business development ideas
  • And more

Who Should Attend? Senior Executives, VP’s of Marketing, Directors of Marketing, Senior Branch Management, Branch Managers, cash managers, and other bank managers and leaders that must improve deposit sales performance in a community bank environment.

Presenter: Jennie Sobecki Co-owner of Focused Results, a company concentrating in results-driven process consulting and training experience in community banks and FI’s. An expert in designing and implementing sales efforts and processes, Ms. Sobecki designs solutions to drive top line growth through better utilization and training of existing sales forces, including sales management.

Ms. Sobecki is a graduate of Indiana University and has a certificate in consulting services from Ball State University. Prior to joining Focused Results, Ms. Sobecki was Director of Sales and Marketing for a $3 billion bank holding company, Sales Manager for a high performing mid-level bank, and Director of Corporate Training for a large Midwest insurance company. A charismatic speaker and consultant, Ms. Sobecki consults with numerous financial service organizations on revenue, sales, sales leadership, and organizational performance.

Register Now

Course / Seminar Type: In-Person Course / Seminar
Course / Seminar Category: Retail Banking, Marketing & Sales Training
Course / Seminar Code:
Course / Seminar Start Date: 12/05/2019
Course / Seminar Price: $350
Course / Seminar Location: Grand Rapids